Cupid Lips® Email Campaign

I established a new visual identity and redesigned the marketing emails for Cupid Lips, an upscale medical spa. The goal was to create a more cohesive and polished campaign system that gave the brand a stronger and more consistent presence across its marketing communications. I then applied that direction across individual campaigns, creating a flexible visual system that could adapt to different promotions while still feeling recognizably part of the same brand.

RESPONSIBILITIES

Creative Direction, Brand Design, Visual Design